Dariusz is the CEO and founder of Rocket Works, creator of Rocket Vodka, a long-time Silicon Valley CMO, and a Polish/Norwegian immigrant. He came to the US from Norway on a swim scholarship to study business. His drive to compete in and out of the water has fueled his passions and professional life since – and even earned him the nickname the Polish Rocket, the inspiration for our brand name. Today, he’s a CMO helping tech companies and category pioneers as large as $7.5B and as small as $15M to compete and grow. As a lifelong athlete, he brings a growth mindset and extreme collaboration with peers and teams to always improve, grow, excel, and win!

Dariusz has successfully positioned, branded, launched, and marketed emerging technologies (Artificial Intelligence, Cyber Security, Mobile Apps, Mobile Advertising, Connected Cars, Location-Based Services, Speech Recognition, Open Source, Search Engines, Digital Advertising) – and even vodka. Across customers and categories, regardless of conditions, competition, or challenges, he has amplified brands and accelerated business growth. Looking up and to the future, he’s putting his business, branding, and marketing experience and expertise to work for Rocket Vodka and our aspiration to create the fastest-growing vodka in California.

Dariusz’ peak moments: swimming, biking, running, skiing, scuba diving

Michael is the fractional Chief Product Officer for Rocket Vodka. He is a veteran Silicon Valley product and technology executive for industry-leading companies and category-pioneers such as Verizon, Yahoo, Netscape, and McAfee. He is a founding member of DutchTechInc, board member of Spark of Genius, as well as a startup investor, coach, and advisor. He thrives on building great products at scale and startups alike, driving product strategy, operations, and execution, with customer experience, efficient operations, and return on investment as his north star. He is an expert creator of product-market fitness.

Whether tinkering on his classic car, 3D printing in-home solutions, or smart-automating his house, there’s nothing Michael can’t build or fix – he is wired to solve problems. As a member of the Crew, Michael leverages his deep product and technology experience and expertise, combined with his electrical & industrial engineering education, to develop products, test hypotheses, create solutions, and lead our experimentation and innovation lab. Today, he is focused on fermentation, distillation, development, and partnerships, to create the best customer experience, products, scale and efficiency through our current and future product portfolio.

Michael’s peak moments: biking, scuba diving, skiing, tinkering, vinyl music

Dmitry is the fractional Chief Revenue Officer for Rocket Vodka. He is a seasoned, award-winning executive that brings extensive experience in global marketing, sales enablement, field marketing, business development, strategic partnerships, and distribution channels, from a successful Silicon Valley career. He is also a restaurant investor/partner, startup advisor, and a board member. Dmitry has also been a member of the Forbes Communications Council since 2021.

Today, he leads our Sales and Service Crew, building our brand and business through our on-premise and off-premise launchpads. As a restaurant investor/partner, he has an intimate understanding of our customer needs and in turn their customers’ needs. He is leading our efforts to train sales and service Crew members based on our proven best practices, schedule tastings, win shelf space, earn featured cocktail menu placements, train on-premise staff, service launchpads, and win repeated reorders.

Dmitry’s peak moments: golfing, traveling, music, sports

Howard is the fractional Chief Analytics Officer for Rocket Vodka. Most recently, he led the customer experimentation, product analytics, and data science teams for Yahoo’s global brand portfolio, reaching over 900 million users. His career spans insights, analytics, and marketing roles at Verizon, Yahoo, Cooliris, eBay, Amazon, and Deloitte. Howard holds an MBA from the University of Michigan and a BS in Finance and Supply Chain Management from the University of Illinois Urbana-Champaign.

While our brand is built on tradition and taste, our business is built on insights and innovation. Howard will bring his experience and expertise in analytics, data science, and supply chain management, along with his understanding of the technology platforms that enable such capabilities, to accelerate our insights and innovation. Specifically, he will be using the latest artificial intelligence and trendspotting tools to inform our product experimentation strategy – and predictive sales, services, and supply chain planning.

Howard’s peak moments: tennis, hiking, camping, climbing, kayaking, overlanding, woodworking, wrenching on cars, building things